Every great story starts with a great companion
Frankie was more than a dog — she was family. When she needed gentle care for her sensitive skin, we searched everywhere for products that matched our values. We wanted something natural, something we could trust, something that felt like it was made with love. We couldn't find it. So we made our own.
Every bottle we create carries her spirit. We use only natural ingredients we'd be happy to have on our own skin — lavender for calm, oatmeal for comfort, coconut for nourishment. Nothing unnecessary. Nothing harsh. Just what works.
“This isn't just pet care. It's a promise to every companion who deserves the same love Frankie gave us.”
How Frankie inspired our products
Frankie taught us that the best care comes from understanding. She had sensitive skin, so we learned about gentle ingredients. She loved her baths when they felt soothing, so we blended lavender and oatmeal. She deserved the same quality we'd choose for ourselves — and that's exactly what we make.
What we believe in
We believe every dog deserves products made with intention. Not mass-produced formulas with fillers, but thoughtfully chosen ingredients that earn their place. We believe in transparency — you should know exactly what you're putting on your companion's skin.
We believe in the bond between dogs and their humans. It's not just about grooming; it's about the moments you share — the calm of a gentle bath, the comfort of a soft coat, the trust that comes from care. We believe in honouring that.
And we believe in Frankie. In the love she gave, the lessons she taught, and the legacy she left. Every product we make is a tribute to her — and to every companion who changes our lives.